A quick example: Over the past two years, the number of singles older than 50 who joined one of the dating sites run by People Media -- the number one provider of targeted, online dating communities for singles seeking meaningful relationships -- skyrocketed 400 percent.
Culling members from all IAC's other online dating sites, it debuted with a membership of more than 1 million, making it the world's largest site for baby boomers.
David and Carole live opposite each other, having moved down to Hastings after their respective partners died.
“I have got my wits about me, I do know what it’s all about.” Stella and Peter met on e Harmony and got married a year ago, having both lost their long-term partners.
Peter, who was 70 at the time, recounts the nerves of starting over again after many years without sex and said: “I can remember sitting on the sofa with Stella and discussing this and saying, well, I really don’t know whether anything works any more. The internet has made finding love so much easier, but this increased access to sex is leading to increased rates of sexually transmitted infections.
Joey, 69, from London said: “I got to a point where I thought I’m going to kick the bucket fairly soon.” So three months ago, he joined Grindr, the mobile dating app for gay men, and told us he’s now “averaging, I would say, four men a week”.
Joey is like almost half of all our respondents (46 per cent) who told us that sex is important to their lives.
And just like younger people, most are turning to the internet to do so.